Content Marketeer

Aalst 03 January 2019
DESCRIPTION

PycoGroup is looking for a Content Marketeer with a strong affinity with fashion & interior styling.

Pyco Group is a global team of passionate consultants and developers who accelerate digital transformation and deliver result driven solutions.
With more than 500 people on 4 continents, we help business leaders re-imagine, design, build and operate a smooth digital business transition, thanks to the knowledge of our onshore and offshore dedicated teams.

We do so by attracting, empowering and retaining exceptional talents while unlocking opportunities for our clients and employees simultaneously. In addition to working in varied missions, our consultants organize themselves in groups, based on their core competencies, and share their knowledge, experiences and best practices, so as to continuously increase their expertise.

A fast-growing company, Pyco intends to be a flat organizational structure and offers its staff the opportunity to get involved in various internal projects, allowing everyone to actively contribute to the group’s evolution while gaining practical knowledge of agile principles and processes. 

Global-scale clients making use of the Pyco Group’s products and services include Microsoft, Samsung, Volkswagen, Axa, Richemont, BNP Paribas, Wal-Mart, Adobe, La Poste, Accor Hotels, LVMH, Mitsubishi, Calvin Klein, L’Oréal amongst many others. In other words, we build digital teams & solutions.

What will be your role?

We are looking for a Content Marketeer who will be responsible for the development and execution of the content marketing. The Content Marketeer will report to the Marketing Manager. You will

  • Ensure a constant flow of qualitative content for on- and offline publication:
  • Copywriting of SEO texts:
  • Product descriptions and stories for e-commerce and website
  • Facebook posts
  • Interior decoration tips and tricks, inspiration
  • Brand copy
  • Blog
  • Internal interviews
  • Write short commercial copy (POS, slogans for sales promotions, advertising, etc.)
  • Coordinate and publish content for visually oriented media (images, video, …) YouTube; Pinterest, Instagram, 
  • Propose and implement new initiatives for SEO and content generation with an emphasis on webshop and social media.
  • Work closely in collaboration with the Online Marketeer on webshop promotion initiatives.
  • Identify and manage a pool of internal content contributors
  • Measurement and reporting of related KPI’s, develop improvement initiatives.

Who are we looking for?

  • Bachelor degree required, 3+ years of relevant work experience; including project management experience that must involve digital advertising, web analytics, business analysis or comparable.
  •  Outstanding copywriting skills in Dutch, English and/or French.
  • Strong SEO expertise and experience
  • Experience with B2C e-commerce preferably in the premium segment, with a strong understanding of the role of language and copy for online sales conversion.
  • Affinity with fashion / interior styling / design / lifestyle.
  • Hands on experience with social media strategies, viral marketing tactics, video marketing. 

At PYCOGROUP, we don’t just offer you a job, we offer you your future. Here’s your chance to get your hands on…

  • The latest technologies for mobile & web development
  • Teammates that challenge you to exceed your limits
  • The finest IT tools raise your potential to even greater heights
  • The power to deliver some truly awesome products & services
  • Cutting-edge collaborative software development
  • A career path that allows you to learn and grow
  • Attractive annual bonuses
  • Private health care program

Do you recognize yourself in this role and are you willing to shape the future of the digital world with us? Feel free to send your application to recruitment@pycogroup.com